The seminar "The Road to Life" discussed the new way of film adaptation of literary masterpieces.


1905 movie network news On April 24th, the seminar of TV series "The Road to Life" sponsored by China Television Arts Committee was held in Beijing. The TV drama department of the State Administration of Radio and Television, the network audio-visual program management department, the TV drama documentary center of the Central Radio and Television General Station, the Shanghai Radio and Television Bureau, the Propaganda Department of the Yulin Municipal Committee of Shaanxi Province, and the responsible comrades of Qingjian County of Yulin City of Shaanxi Province attended the meeting. The production organization Aiqiyi, Shanghai Contemporary Time Culture Media Co., Ltd. and the main creative representatives attended the meeting. The meeting was presided over by Yi Kai, Secretary General of China Television Arts Committee.

 

Experts attending the meeting affirmed the creation level and broadcast response of the drama, praised the efforts of the drama to adhere to the principle of realistic creation and boldly explore a new path for the film and television of literary masterpieces, and deeply discussed the significance of the classic texts in the current rejuvenation era.

 

Inheriting and interpreting classic works

Provide a new path for the adaptation of film and television dramas of literary masterpieces.

 

Li Jingsheng, vice president of China Federation of Radio and Television Social Organizations, said that the creation of "The Road to Life" is by no means a simple adaptation. The first half of it is based on the original work, and the second half is a continuation of Gao Jialin’s spirit. Before "The Road to Life", there were few adaptations of this form, and only by taking risks can we be brave in innovation. The drama reproduces the features of the times and the stories of the characters in the original, and continues to write the mutual support and mutual achievement of the opportunities of the times and the choices of life from the character characteristics and fate suspense of the original characters.

 

Chengxiang Zhong, a librarian in central research institute of culture and history and a famous literary critic, believes that the novel Life and the TV series The Road to Life show what is the real transformation of literary thinking into TV thinking. The adaptation of "The Road to Life" has been faithful to the aesthetic appearance presented by the original novel, and has achieved the internal consistency of the aesthetic spirit of the original novel and the creative staff. The successful creation of this drama also shows the persistence and inheritance of the creative road of combining realism with romanticism.

 

Hong Jinghui, the main creative representative, screenwriter and actor of this play, also elaborated the original intention and purpose of creation from the design details of the fate of the characters from the perspective of creation. Hong Jinghui believes that the success of "The Road to Life" is that we stand on the shoulders of giants, and all the credit and honor come from the original work of Lu Yao, paying tribute to Mr. Lu Yao. Lin Yongjian, on the other hand, said that such a role would leave a deep impression on his career as an actor.

 

Observe social reality

Arouse the young audience’s resonance about youth and struggle

 

The coverage of "The Road to Life" is very extensive for people of different ages, different education levels and different consumption levels. It is particularly noteworthy that the audience aged 18 to 44 accounts for more than 83%. The play has a strong appeal to younger audiences.

 

Li Chunli, deputy director of the Literature and Art Department of Guangming Daily, believes that Gao Jialin’s ups and downs have touched countless people from the high loess slope to the bustling city. The young people born in poverty in the works are eager for knowledge to change their destiny, and the difficult choices about career and love show people’s current confusion and pursuit. It is this concern for reality that has aroused the resonance of the current audience and added the characteristics of the times.

 

Liang Xiangyang, vice chairman of Shaanxi Writers Association, director of the Literature Research Center of Luyao and Educated Youth of Yan ‘an University, and author of Luyao Biography, believes that Life resonated strongly in the hearts of ambitious young people in the vast rural areas when it was published. The TV series can be called "the sequel of Shanghai version of Life", which puts the fate of the characters in the background of China’s 40 years of reform and opening up and strengthens the theme of the struggle of Life.

 

The director of this drama also said that in decades of creative experience, only this drama is not treated simply as a project, but another step in his life. "The Road of Life" is a tribute to Lu Yao, to that era and to youth. I hope to have a sincere exchange and dialogue with contemporary youth with such a work.

 

"A drama with fire makes a city"

Two-way trip to film and television and cultural tourism

 

Literary and artistic creation can help the economic development of local cultural tourism, which is a responsibility of TV art creators.

 

Liu Bin, deputy director of the Propaganda Department of Yulin Municipal Committee of Shaanxi Province, said that Lu Yao’s works have influenced generations of people in northern Shaanxi and promising young people all over the country. The Road to Life truly reflects the struggle spirit of Yulin people who are positive, do not bow to difficulties, are indomitable and want to do great things, reflect the struggle course of a generation of young people, and reflect the geographical features of Yulin. Yulin people are scrambling to watch it, which has caused a wave of watching dramas.

 

He Jing, the county magistrate of Qingjian County, Yulin City, Shaanxi Province, believes that a drama can completely bring fire to an industry, and a drama can completely develop the city in this regional center. Qingjian County will take Life Film and Television City as the new engine, polish the tourist business card of "Luyao’s hometown, Northland scenery", create a first-class business environment, and take Qingjian’s cultural tourism industry to a new level.

Wang Baoqiang took "In the Octagonal Cage" back to Xingtai’s hometown and his father and sister appeared.


1905 movie network news Recently, a national roadshow was launched for realistic films, and the first stop came to the hometown of film director and leading actor — — Xingtai, Wang Baoqiang’s father and sister also appeared in surprise, and the interaction of sincere speeches attracted the main creation and the audience’s eyes were red. "In the octagonal cage" is directed and starred by Wang Baoqiang, starring Chen Yongsheng, starring, starring, and special friendship. The film will be shown in advance at the Dragon Boat Festival and will be released nationwide on July 6.


The film "In an Octagonal Cage" is a realistic work directed by Wang Baoqiang. The film tells the story of Xiang Tenghui (Wang Baoqiang) leading a group of children to break through the shackles of fate and strive to find a way out of life. This passionate and inspirational story, which strongly resonates with Wang Baoqiang himself, made him decide to put the first stop of the roadshow in Xingtai, his hometown. Wang Baoqiang said that he started to pursue his dream as an actor from here 20 years ago, and today he wants to start from here to be tested by the audience’s own new works.


In the post-screening communication, Wang Baoqiang warmly greeted the audience in his hometown dialect, and asked whether the audience in each scene were satisfied with the film. He also told the scene that "octagonal cage" is as important as "long" on him: "This time I am the starring role and director, and the screenwriter of the whole movie is also me, and the investor is also me. Almost everything has me. Making this film is the most difficult six years for me from the film, and we have come over, and we will never be defeated by difficulties. "


Wang Baoqiang said that the film not only carries his true thoughts over the years, but also wants to give himself, his family and the whole hometown a sigh of relief, and it also has the significance of paying attention to social reality. Wang Xun also shared at the scene: "A person’s success is by no means accidental. I think simplicity, kindness and sincerity will never change in Baoqiang, and the octagonal cage is also this strength."


Chen Yongsheng and Shi Pengyuan, the leading stars, and Zhang Yiyun, the leading actor, also told the story about their feelings of "making a real move" with Wang Baoqiang on the road show site, expressing their full trust in director Bao Qiang. He was as serious, strict and patient as his father on the set, and sincerely hoped that everyone would gain something. It was very lucky to meet such a mentor and friend on the road of growth.


Xingtai roadshow coincided with Father’s Day, and Wang Baoqiang’s father and sister also appeared in surprise, and careful viewers found that Xiang Tenghui’s sister in the film was the sister directed by Wang Baoqiang. My sister revealed at the scene: "He always shows his best side to everyone. I know that Baoqiang is really not easy and very distressed. He never went to the north with nothing, and he suffered hardships and never said it. " He also said that he was really proud of his younger brother when he saw such a powerful and good movie today.


Wang Baoqiang also admitted that when he first came out to travel, he reported good news but not bad news to his family. He had made up his mind not to go home because he couldn’t get any grades. He was really desperate to write home and wanted 200 yuan money. After receiving his father’s reply and money, he cried under the covers all night, and he was more determined to make achievements. Director Wang Baoqiang gave his father a Father’s Day gift at the scene. The family of three embraced each other warmly, and the atmosphere was warm and touching.


At the movie-watching scene, Wang Baoqiang also raised a banner to congratulate the film, saying, "We can’t let you lose, you are our pride." After the screening, a teacher audience spoke emotionally: "Just like you and the movie, our teacher’s duty is to achieve each other. Children achieve us, and we try our best to achieve them." So I hope your movies will get better and better and let more people see them. " Wang Baoqiang also led the founders to bow 90 degrees to thank everyone present, saying that the blessings gained today made him believe that the sense of faith and strength in The Octagon Cage would surely float to further places.


What challenges should education meet under the "double reduction"

  On September 1st, Beijing parent Fiona Fang sent a circle of friends excitedly: "New semester, new atmosphere! ‘ Double subtraction ’ After that, Beijing primary school students can arrive at school at 8: 10, which is about half an hour later than before. Don’t underestimate this half hour, it makes parents and children more calm in the morning and has an excellent experience! Small changes reflect a better life, and social progress is felt in this little experience. "

  On July 24th, the general offices of the General Office of the Central Committee of the CPC and the State Council issued the Opinions on Further Reducing Students’ Homework Burden and Off-campus Training Burden in Compulsory Education (referred to as "Double Reduction Policy"), which clearly stated that it is necessary to comprehensively reduce the total amount and duration of homework, reduce students’ excessive workload, improve the after-school service level of schools, meet students’ diversified needs, and comprehensively regulate off-campus training behavior. Off-campus training institutions should not occupy national statutory holidays, rest days and summer and winter holidays to organize discipline training. Vigorously improve the quality of education and teaching to ensure that students learn well in school.

  On the day before school starts, Beijing, where Fiona Fang is located, has drawn up a new schedule for primary and secondary school students in the city. The morning classes in primary schools are generally not earlier than 8:20, and those in middle schools are generally not earlier than 8:00.

  The first new semester under the "double reduction" is not only in Beijing, but also in many parts of the country, where primary and secondary school students and their parents are given a "big gift" for starting school: the time for children to go to school in the morning is postponed, so they can sleep for a while; The time after school in the afternoon is also wrong, so parents don’t have to "skip work" to pick up their children; Children don’t have to do those mechanical repetitive homework, and they don’t have to stay up late at night; More and more children don’t have to sit in the training class on weekends to join the big stream of "involution" … …

  This year’s new school year is really different from previous years.

  However, the "double reduction" policy is not simply to adjust the school schedule, or even to reduce the burden on students. Its goal is to build a good educational ecology, and the ultimate goal is to build a high-quality education system. The policy of "double reduction" is a complex project related to all aspects of education, and many problems existing in current education have accumulated over the years. Obviously, education still faces many challenges in order to achieve the ultimate goal of the policy of "double reduction".

  Can running all the way’s off-campus training really "stall"?

  Over the years, off-campus training has become an important source of students’ burden in compulsory education.

  "Every five years, we will do a study on the development of children in the country. As a result, children’s learning pressure is getting bigger and bigger." Sun Hongyan, director of the Children’s Research Institute of China Youth Research Center, said that the children who answered the questionnaire in 2005 were basically ‘ After 90 ’ In 2015, the children who answered the questionnaire were ‘ 00 ’ , "the results show that ‘ 00 ’ The time for extra-curricular tutoring on weekends is ‘ After 90 ’ Three times, in 2005, the time for children to make up lessons on weekends was 0.7 hours, and in 2015 it became 2.1 hours. "

  Behind the multiplied study time is the multiplied training market scale.

  At a press conference held by the Ministry of Education at the end of 2018, Lv Yugang, director of the Department of Basic Education of the Ministry of Education, said that before the press conference, there were 400,000 off-campus training institutions in China, of which 273,000 had problems. The reporter of Zhongqingbao Zhongqingwang combed the official data of the Ministry of Education and found that there were 213,800 schools in compulsory education in the country that year. In other words, the total number of national training institutions has reached twice the total number of schools in compulsory education.

  Behind the rapid expansion of off-campus training is the "wild dance" of capital.

  "In 2013, I said to the founders of those training institutions, ‘ If you only rely on improving your grades, it is dangerous and there is no future ’ The answer of those people is: ‘ If we didn’t rely on improving our scores, there would be no present. ’” Chu Zhaohui, a researcher at the Chinese Academy of Educational Sciences, said that capital pays more attention to the present.

  Capital is wrapped in off-campus training institutions and institutions, countless children and parents, and it is gradually drifting away from the essence of education, which has become the pain of compulsory education.

  Therefore, reducing the off-campus training burden of students in compulsory education stage is the top priority of this "double reduction".

  The central government’s "double reduction" policy proposes to adhere to strict governance and comprehensively standardize off-campus training behavior. However, the "double reduction" policy of local editions has made more detailed arrangements for this. Taking Shanghai as an example, it requires strict examination and approval of training institutions, strict institutional investment and financing, strict limitation of training time, strengthened management of training content, strict management of institutional fees, strengthened management of employees, improved supervision of training institutions, no longer approving new off-campus training institutions for students in compulsory education, and re-examining and uniformly registering existing discipline training institutions as non-profit institutions with dual management; The original online discipline training institutions were changed to the examination and approval system, and the online discipline training institutions that had been filed were re-examined and approved according to the standards.

  However, "tightening" blindly is not the most fundamental solution.

  "Now it’s just the first domino, ‘ Double subtraction ’ It remains to be seen to what extent the policy can affect off-campus training. " Chu Zhaohui said.

  In the opinion of experts, the reason why we should "wait and see" depends on whether the root cause of off-campus training still exists. "The root cause of training chaos is that the evaluation criteria of exams are too single and there is still imbalance between schools." Chu Zhaohui said.

  In recent years, China has been reforming the examination and evaluation.

  A few days ago, the Notice on Strengthening the Examination Management of Compulsory Education Schools issued by the Ministry of Education proposed that we should accurately grasp the examination function, greatly reduce the number of examinations, standardize the examination proposition management, rationally use the examination results, improve the evaluation of the learning process, strengthen the monitoring of academic quality, and improve the management and supervision mechanism. "The examinations in the compulsory education stage mainly play the functions of diagnosis and teaching, improving and strengthening teaching, and evaluating teaching quality. Except for the junior high school academic level examination, other examinations do not have the function of screening and selection." Lv Yugang, director of the Department of Basic Education of the Ministry of Education, said that it is necessary to reasonably control the difficulty of the examination, and it is strictly forbidden to exceed the curriculum standard and the teaching progress.

  However, experts believe that the reform is not strong enough.

  "Many people think that our education evaluation is already being reformed. In fact, we only changed the exam." Chu Zhaohui said that the reform of education evaluation should include three levels: examination reform, enrollment reform and examination enrollment management system reform. However, the reform has remained at the examination level for many years, and the other two levels have not been involved too much.

  Some experts believe that it is precisely because of this that there is a market for off-campus training that quickly improves scores by brushing questions. If a single evaluation standard still exists, it means that the "soil" of score-only theory still exists, which means that it is still a challenge to completely "stall" off-campus training in running all the way.

  Can school education be emboldened from now on?

  Governance outside the school, then what about the school?

  First and foremost, it is also "reduction".

  The central government’s "double reduction" policy clearly puts forward that it is necessary to reduce the total amount and duration of homework in an all-round way and reduce students’ excessive workload. Improve the operation management mechanism, rationally regulate the operation structure, classify and clarify the total amount of operation, improve the quality of operation design, and strengthen the guidance of operation completion. Students are not allowed to approve and correct their own homework. It is strictly forbidden to assign homework to parents or in disguised form. It is strictly forbidden to ask parents to check and correct homework.

  Various localities have put forward more specific measures according to the local actual situation in the central "double reduction" policy. Shanghai proposes that it is strictly forbidden to conduct any form of unified examination and testing (including academic quality monitoring) for primary school grades one to three in the whole school district and the whole region; It is strictly forbidden to conduct district-wide unified examinations and tests for grades four to eight; If each district wants to monitor the academic quality, it should not be more than once every academic year, and it can only be monitored by random sampling, and the proportion of students randomly selected should not exceed 30% of this grade.

  Zhejiang Province has put forward "five management" (primary and secondary school students’ homework, sleep, mobile phone, physique and reading materials management — — Reporter’s note) In order to grasp the hand, we will promote the burden reduction action with the focus on "reducing homework, increasing sleep, reducing tutoring, increasing exercise, reducing brushing problems and increasing practice".

  Beijing proposed that the first grade of primary school should adhere to the "zero starting point" teaching, and schools should not organize any form of enrollment and placement examinations, and it is strictly forbidden to divide key classes and experimental classes; Improve the quality of classroom teaching and improve students’ learning efficiency at school.

  In July, the Ministry of Education proposed to implement the "5+2" model of after-school service, that is, schools should provide after-school service five days a week, at least two hours a day, and students who have difficulties in picking up their children from their parents should provide delayed custody service. Many places all over the country have started the "upgraded version" of after-school service in the new semester.

  Students have less homework, fewer exams, and all the students have returned to campus. What about after that?

  "Reduction" is not the fundamental meaning of the "double reduction" policy, as Li Yi, deputy secretary of the Education Commission of Beijing Municipal Committee, said, "We should not only ‘ Controlling chaos, reducing burdens and preventing risks ’ , more ‘ Reform, transformation and promotion ’ 。”

  When all the students return to campus, the challenge to school education has just begun.

  A middle school youth league teacher described the scene before the introduction of the "double reduction" policy like this: "I am most afraid of organizing after-school activities. A basketball game is picked up by parents for a while and picked up by parents for a while, all of which are in extracurricular classes."

  However, students and parents have good reasons.

  "In recent years, I have never understood physics class at school. The teacher speaks at his own pace, and I can’t find a teacher without understanding it. Extracurricular classes are different. I have problems that I have done wrong. The teacher is more anxious than me. He always catches me and makes me correct my mistakes. " Wang Feng, a junior high school student in Beijing, said.

  There are more and greater challenges for school teaching.

  "If the quality of school teaching is not good, under the new demand, off-campus discipline training in compulsory education may still revive." Chu Zhaohui said.

  Therefore, improving quality and increasing efficiency, fundamentally meeting students’ diversified educational needs, and ensuring that students learn well in school are the emboldened measures to retain students, so as to truly play the role of the main channel and position of the school. The key to increase this confidence is "whether the school education in the compulsory education stage can achieve high quality and balance, and whether the teaching quality and efficiency can be effectively improved." Chu Zhaohui said.

  After the introduction of the "double reduction" policy, attempts have been made in various places to make educational resources more balanced and high-quality.

  Li Wei introduced that starting from the new semester, Beijing will promote the rotation of cadres and teachers in a large area and in a large proportion. All principals and vice principals who have been away from retirement for more than 5 years and have served in the same school for 6 years should exchange jobs in principle; In principle, all teachers in public schools who have been away from retirement for more than 5 years and have worked in the same school for 6 years or more should be exchanged and rotated.

  Li Baoping from Huiwen Middle School in Beijing is a senior backbone English teacher. Last year, she began to rotate to Chuiyangliu Campus in the group to be responsible for the teaching guidance of English groups in junior and senior high schools. She not only has to attend classes and evaluate classes, but also asks teachers around her to attend classes in her own classroom and provide demonstrations. After a year’s hard work, the English scores of the students in the branch school have improved significantly.

  Facts have proved that when the rotation is normalized and institutionalized, it can indeed become an effective measure to balance the gap between schools.

  However, some experts pointed out that there are still great challenges in the normalization and institutionalization of job rotation, and the biggest challenge is the difference between "strong schools", "weak schools", "quality schools" and "ordinary schools" that still exist in various places. "Now schools can be divided into three or six grades. As long as there is teacher rotation at this level, there will be resistance, and the greater the gap between schools, the greater the resistance will be." Chu Zhaohui said.

  Can the parents of "Chicken Baby" completely "die"

  After the off-campus training institutions have been managed and the students’ burden on campus has been reduced, can the parents of "Chicken Baby" lie flat?

  "In the past, 90% of the children’s classes were making up classes. Of course, we also made up. If we don’t make up, we will fall behind." Ms. Li from Dongguan City, Guangdong Province, said that her children are now in Grade One. During the summer vacation, she enrolled her children in an online math class. After the introduction of the "double reduction" policy, Ms. Li said that she would "wait and see". "If everyone can’t make up, the children’s learning pressure is really great."

  Many parents, like Ms. Li, keep a wait-and-see attitude: on the one hand, they are glad that the country has finally introduced policy governance to make their children more and more tired of off-campus training, on the other hand, they are also vaguely worried about whether schools alone can make their children stand out in the competition with others.

  However, some parents are more "radical".

  Chen Ran, a parent in Beijing, has a son who is in the third grade of primary school. Since the child was very young, Chen Ran has let him study in a famous English training institution. After the introduction of the "double reduction" policy, she sent such a message among parents: "Finally, there is no need to attend training classes, and children can have a happy childhood." Unexpectedly, some parents replied soon: "Xiaoming went to ordinary high school and Xiaohong went to vocational high school. Will they all have a bright future?" Don’t be silly, as long as the college entrance examination is still there, other people’s children can go to Tsinghua and Peking University, but your children can’t? "

  As soon as such remarks came out, the original relaxed atmosphere in the group disappeared immediately, and some parents began to discuss how to "save classes".

  This is the legendary theater effect. Watching a movie in the theater, the people in the front row stood up. Can the people in the back not stand up? As a result, everyone stood up and no one dared to sit down again.

  Parents’ ideas need to be changed, and they should look at education from the perspective of children’s lifelong development, instead of focusing only on a knowledge point and an exam.

  The central government’s "double reduction" policy also proposes to improve the cooperative mechanism between home and school. Further clarify the responsibility of home-school education, close communication between home and school, innovate collaborative methods, and promote the construction of collaborative education community. Education departments should, jointly with women’s federations and other departments, run parent schools or online family education guidance platforms, promote the construction of community family education guidance centers and service sites, guide parents to establish scientific parenting concepts, rationally determine children’s growth expectations, and strive to form a consensus on reducing burdens.

  However, policy provisions alone are not enough. It is also necessary to truly establish confidence in the policy in the minds of parents. In fact, parents’ doubts are whether the policy can really be put in place. This requires all localities to decompose the "double reduction" policy into more details and formulate more targeted and perfect rules to reassure parents about the policy.

  "While changing the concept of parents, the follow-up policies must keep up in time." Sun Hongyan said that after the "double reduction", there is still a difference between "what you want to do" and "what you can do". "It is said that children can exercise more, but where can they exercise? Where can children exercise scientifically and safely? These problems should be solved quickly. "

  (At the request of the interviewee, both students and parents are pseudonyms.)

  Zhongqingbao Zhongqingwang reporter Fan Weichen Intern Su Jingjing Source: China Youth Daily

Be branded "permanently"? HSBC Heavy Report: Consumption Trends in the Post-epidemic Era

In early May, Tedros Adhanom Ghebreyesus, Director-General of WHO, declared that the COVID-19 epidemic that swept the world in the past three years and claimed more than 20 million lives was no longer a "global public health emergency".

Although the epidemic seems to have come to an end, its impact on the global economy continues.Many economies are still recovering from the aftermath of the epidemic, and the differences between middle-income and high-income groups now look even more wide. People’s consumption patterns and living habits have been completely changed, and some industries may never return to the prosperity before the epidemic.

Harriet Smith, an analyst in HSBC’s global research department, discussed the impact of the epidemic on the economy, especially consumer spending, in her latest report.

She believes that the epidemic has "permanently branded" global consumption activities.Today’s consumers pay more attention to "experience" than ever before, and the focus of consumption is rapidly shifting from commodities to services. The rebound of service industry is uneven, and the recovery of catering and travel industries is significantly stronger than that of entertainment industry. In addition, COVID-19 can also be used to explain the rise of US retail investors and meme stocks. The epidemic has led to the suspension of sports events, and those who were keen on gambling have started to speculate in stocks.

The following is a detailed interpretation by analysts.

How badly has the epidemic hit consumption? There is no doubt that in the early days of the COVID-19 outbreak, the blockade around the world directly led to the collapse of global consumption. However,After three years, consumption in some economies has begun to recover, especially in emerging market countries such as South America and Southeast Asia.

Analysts pointed out that:

According to our calculation, global consumer spending will decrease by 4.8% in 2020, because the whole world is trying to deal with COVID-19’s containment measures, which have hit economic activities, especially in the personal service sector.

The rising unemployment rate in some economies has hit household income. With everything closed, despite the help of a large number of government-supported programs, global consumption collapsed, especially in the second and third quarters of 2020.

Now, more than three years have passed, has consumption recovered? Roughly yes:Thanks to the re-release of previously suppressed demand and the savings accumulated during the COVID-19 epidemic, in most economies, consumption exceeded the level in the fourth quarter of 2019.

Especially in some economies, especially in parts of the emerging world and the United States, the recovery is stronger, while Europe lags behind, and consumption in the euro zone and Britain is still lower than expected.

However, analysts also stressed that,Although the consumption expenditure in most parts of the world has recovered to the level of 2019, the growth rate is still much lower than before the outbreak of COVID-19.

In addition to the epidemic, the persistent inflation in European and American economies has also greatly squeezed consumer spending.As shown in the figure below, with the global inflation soaring in 2021 and 2022, the real disposable income of many families declined, forcing some families to cut back on their expenses.

In addition, due to the violent interest rate hike initiated by the Federal Reserve in 2022,The soaring cost of borrowing has further increased the consumption pressure of ordinary families.

Analysts stressed that,Epidemic and inflation have a greater impact on low-income families, because food, housing and public utilities account for a larger proportion of their expenses., while the expenditure growth of high-income people remained stable.

Take Britain as an example. According to the data of the National Bureau of Statistics, by the end of 2022,The lowest income quintile faces an inflation rate of about 15%, but for the highest income group, the inflation rate is 11%.

Analysts also observed that,During the epidemic of COVID-19, service expenditure was greatly restricted due to the worldwide containment measures, and conversely, commodity consumption showed a prosperous scene.

With the easing of the epidemic and the relaxation of prevention and control policies, the consumption focus of many families has shifted to services again.

Analysts believe that,This may represent a broader trend, that is, the permanent shift of consumption from goods to services:

Indeed, it is still early, so with the passage of time, monitoring data will help us draw clearer conclusions. Before the COVID-19 outbreak, a survey conducted by Harris Company in the United States in 2014 pointed out that people prefer to experience rather than buy "things".

Among the respondents, 78% of millennials revealed that they prefer to spend money on experiences rather than on things, and 72% said that they intend to increase their spending on experiences in the next year.

When discussing the reasons for their preference for experience, 77% of people said that some of their best memories came from activities or live experiences, and 69% of respondents said that they believed that participating in live activities and experiences made them more closely connected with others, the community and the world.

Therefore, we can think that this COVID-19 epidemic is a catalyst, which has accelerated the general shift from commodity consumption to service consumption.

Although the shift from commodity consumption to service consumption may be one of the major trends of consumption, from the data point of view, at present,The rebound of the service industry is uneven.

In the continuous recovery of tourism, the recovery of business travel is particularly strong.

Analysts believe that as countries around the world gradually liberalize their entry control over COVID-19, the recovery of tourism should continue to advance:

With the closure of borders and the implementation of mobility restrictions, international travel will come to a standstill in 2020. But where the economy reopened, pent-up demand contributed to a strong recovery. In the United States, American residents’ overseas travel rebounded to the level before COVID-19 in the second quarter of 2022, because Americans enjoyed their holidays again. On the other hand, because the global economies have got rid of the restrictions of COVID-19’s disease at different speeds, and some entry restrictions to control the spread still exist, the recovery speed of inbound tourism is slow.

As of April 18, 2023, 150 countries have no restrictions on the COVID-19 epidemic, accounting for 68% of the countries in the world; Therefore, 32% of countries still have restrictions. With the evidence that the economy has further entered the re-opening stage, people have the desire to travel abroad, and the recovery of tourism should continue to advance.

However, at least for now, globally, inbound passengers have not recovered to the level of 2019.

It is worth mentioning that the recovery of business travel is more significant, indicating that most business people have had enough of ZOOM and Tencent meetings, or prefer face-to-face interaction.

The analyst wrote:

More than three-quarters of travel managers expect their companies to make more business trips between 2023 and 2022, while only 7% expect to cut back. Therefore, although virtual meetings will continue to exist, people have discovered its disadvantages, and face-to-face business interaction is still important.

Under the influence of home office, the recovery of public transport is slow.

Analysts pointed out that:

The rebound speed of railways and buses is slow, and the mixed working system may have played a great role, reducing the number of employees commuting. Because there is a gap between the number of days expected by employers and employees to work at home every week, office attendance is unlikely to rise further.

Similarly, in Britain, as it is no longer normal to work in an office five days a week, the number of passengers in London’s bus and subway services has not recovered to the pre-epidemic level. The latest data shows early signs of stability, which will indicate that the number of passengers may be permanently lower than the pre-epidemic level.

It may be difficult for the hairdressing industry to continue to prosper.

Analysts also shared another interesting observation.She pointed out that the blockade led to a higher acceptance of "more natural appearance", and many people learned to cut their own hair during the blockade, thus reducing the cost of beauty salons:

As the beauty salon was closed during the blockade, the expenditure on hairdressing and personal grooming services plummeted, and it became a common phenomenon to do it yourself. According to a report by Barclays Bank, in Britain, more than 24 million people have bought hairdressing equipment.

The situation in the United States is similar. As of March 2023, the actual PCE of hairdressing services in the United States is still about 20% lower than that in 2019, and its recovery lags behind the overall rebound of personal care services.

After COVID-19, people seem to be going to the hairdresser less often. In fact, Americans now spend a small proportion of their disposable income on haircuts.

The change of social attitude around personal appearance may also be a contributing factor. Kantar’s research found that when we are confined at home,People reduce the number of shampoos and makeup, and pay more attention to skin care. Therefore, it can be said that COVID-19 has given some people confidence to accept a more natural appearance and reduce the cost of related services.

Retaliatory dining promotes the recovery of the catering industry, but other entertainment industries are still in the doldrums.

Analysts pointed out that the closure of the epidemic caused people to choose "retaliatory dining" after the closure:

With the reopening of American restaurants, many people rushed back to enjoy the dining experience they missed during their stay in COVID-19. By the second quarter of 2021, the expenditure quickly recovered to the level of 2019 and continued to grow. Surprisingly, before COVID-19, the proportion of food service expenditure to disposable income basically remained slightly below 5%. As shown in the following figure, it has been rising since the end of the blockade.

In addition to catering, the recovery of other industries is not significant:

Different from eating out, the demand for some entertainment activities has not recovered quickly; Except for spectator sports and museums and libraries, the actual PCE of many services in the United States is still lower than that before the epidemic.

Cinemas were the hardest hit, with spending in the past three months falling by nearly 50% compared with the fourth quarter of 2019, while spending on video streaming services was more than 50% higher than that in 2019.

As far as the United States is concerned, during the epidemic, a more interesting change was the surge in the number of retail investors who traded stocks.

But analysts believe that this is not because the financial quotient of the American people has suddenly improved, but because:

1) the cost of buying a house increases, and buying a house is even more out of reach. It is better to stock up;

2) Sports events were cancelled during the epidemic, and some people used the stock market as a substitute for gambling.

Analysts pointed out that:

If we look at the categories with the largest growth in the United States in the second half of 2020 compared with the same period in 2019, the stock investment is among the best: the actual PCE of counter stock securities increased by 114%, and the expenditure of exchange stocks increased by 83%, partly due to the accumulation of savings.

In fact, the survey found that many Americans use the new crown subsidy for investment.The cancellation of sports events may also play a role: some people may turn to the stock market as an alternative to gambling.

The decline in housing affordability may be another factor:Maybe people are willing to take more risks now, because the prospect of buying a house has become even more out of reach.

Undoubtedly, an epidemic disease that swept the world and claimed more than 20 million lives will have a great impact on people’s lifestyle.

Analysts found that,After COVID-19, people around the world are more enthusiastic about saving, and in addition, they pay more attention to healthy living:

… consumption has fallen sharply in the tide of economic uncertainty. As a result, savings rates around the world have soared, and the real disposable income of many economies has been further supported by the influx of government-supported programs.

More than three years later, the household savings rate in many economies is still higher than that before COVID-19. As shown below, except for the United States and Italy, the household savings rate in several other countries is higher than that in the fourth quarter of 2019.

However, analysts also believe that it may be too early to judge whether this COVID-19’s disease has permanently increased the willingness to save:

The differences between the United States and the rest of the world paint a mixed picture. For example, American families are more willing to exhaust their savings than those in the euro zone. However, although the United States is shrinking faster, it is estimated that as of March 2023, there is still about 500 billion US dollars in excess savings in the overall economy. Therefore, although the household savings flow is lower than that before COVID-19, the savings stock is still increasing.

The pressure of the cost of living also makes it more complicated to draw a conclusion so early: the savings rate and intention have increased recently, but the challenging economic background, namely inflation and interest rate increase, may also be a great driving force.

In addition, the COVID-19 epidemic has also made many people fall in love with sports, and the days of being locked up at home have also made them cherish the time when they can go out and move freely:

According to a survey conducted by the British Heart Foundation in 2021, 20% of the respondents said that their physical fitness level improved during the lock-up, 32% thought that having more free time and the desire to go out of the house were motivating factors, and 37% revealed that they exercised more frequently for a short time.

Similarly, the Public Health Bureau of England found that 70% of adults are motivated to make healthy lifestyle changes in 2021 due to the influence of COVID-19, such as losing weight, eating healthier food and doing more exercise.

In addition, a survey of 3,500 Americans found that improving health is one of the most New Year’s goals in 2023. Health-related goals are equally common among Britons, with more than 50% saying their goal this year is to do more exercise/improve physical fitness.Therefore, if keeping healthy remains a priority for people in the future, relevant sectors in the economy may prosper.

This article is from Wall Street. Welcome to download the APP to see more.

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Three types of youth groups, such as college graduates, recruited by Beijing enterprises can enjoy a one-time employment subsidy.

The Beijing Municipal Bureau of Human Resources and Social Security, the Beijing Municipal Education Commission and the Beijing Municipal Finance Bureau recently jointly issued the Notice on Matters Related to the One-time Employment Subsidy for Enterprises in this Municipality. According to the Notice, during the period from January 1 to December 31, 2023, enterprises in the administrative area of Beijing can apply for 1000 yuan subsidy if they recruit three types of youth groups, such as college graduates, sign labor contracts for more than one year, and pay social insurance premiums for them according to regulations.

Enterprises applying for subsidies must meet three conditions at the same time.

The "Notice" clarifies that three types of youth groups, including college graduates, include ordinary college graduates who were unemployed in 2023 and within two years of leaving school, and 16-mdash registered unemployed in Beijing; 24-year-old youth.

Enterprises applying for subsidies must meet the following three conditions at the same time: first, they are within the administrative area of Beijing; Second, during the period from January 1 to December 31, 2023, the enterprise signed a labor contract with the personnel within the policy scope for more than one year according to law, and did not terminate or terminate the labor contract when applying for subsidies; Third, when enterprises apply for subsidies, they should pay social insurance premiums in full for at least one month for the personnel within the policy scope.

In addition, eligible individual industrial and commercial households who are insured in the form of units can enjoy the one-time employment subsidy policy with reference to enterprises.

Enterprises apply for subsidies to realize "one network management"

Enterprises applying for one-time employment subsidy can realize "one-line operation" in the whole process. You can log on to the website of Beijing Municipal Bureau of Human Resources and Social Security and visit "Legal Person Handling" → "One-off policy" → In the "One-time Employment Subsidy" information system, you should apply to the Human Resources and Social Security Bureau of the district where you register or operate, upload the electronic file of the labor contract and fill in the relevant information as required, and the system will automatically compare and verify the information provided by the enterprise and the insurance information. After passing the examination, the District People’s Social Security Bureau will distribute the one-time employment subsidy funds to the corporate account. If the enterprise doesn’t have a corporate account, the funds will be distributed to the social security payment account provided by the tax department.

The same person cannot enjoy the subsidy repeatedly.

The implementation period of the one-time employment subsidy policy in Beijing is December 31, 2023, and the time limit for enterprises to submit applications is extended to February 29, 2024. When an enterprise applies for a one-time employment subsidy, the employment insurance information and identity of each person within the policy scope can only be used by one enterprise to apply for enjoyment and cannot be reused.

For the personnel within the scope of the policy, if the enterprise has applied for a one-time employment subsidy and applied for the post subsidy of the employer through the same person according to the relevant regulations of Beijing, it shall be deducted from the post subsidy. Those who do not meet the requirements and enjoy a one-time employment subsidy will be recovered by the human resources and social security department.

In the next step, in order to further promote the employment of young people such as college graduates, the Beijing Municipal Bureau of Human Resources and Social Security will also jointly issue a policy that enterprises recruit young people such as college graduates to enjoy a one-time job expansion subsidy. While enjoying preferential policies, enterprises should also pay attention to the fact that one-time employment subsidies and one-time post expansion subsidies cannot be enjoyed repeatedly.

(Headquarters reporter Zhang Weize Sun Mengzhu)

Industry first! MCL Hua Xikou released "CLEAN BEAUTY Pure Beauty Group Standard"

Source: Nanzao. com

  In the post-epidemic era, consumers are paying unprecedented attention to safety products. With the widespread penetration of the "ingredient party" of beauty cosmetics, "ingredient safety and transparency" has also become a strong appeal. Hua Xikou, who has been focusing on cultivating pure beauty cosmetics for more than 10 years, has found in years of market research and consumer insight that the whole industry has not clearly defined pure beauty cosmetics, which makes it difficult for consumers to understand and distinguish, and the cost of brand promotion and market education is high. Coupled with the lack of uniform standards in the industry, resulting in pure beautyChinaThere is great resistance to the development of.

  Hard core standard: the first oneChinaGeneral rules for the specification of pure beauty cosmetics

  asChinaOn July 10th, 2022, MCL Huaxikou, the benchmark brand of pure beauty cosmetics, was jointly released by Guangdong Cosmetics Society and 14 industry research institutions.ChinaThe first CLEAN BEAUTY Pure Beauty Group Standard (hereinafter referred to as the "group logo"). This standard stipulates the basic principles, design stage, production stage, packaging stage, storage and transportation stage, use stage and other stages of pure beauty in cosmetics, and truly traces the purity standard to every stage of the product (including raw materials and formula design, production, packaging, storage and transportation, instructions for use, recovery and traceability).

  In the group logo, the basic principles of pure beauty are clarified: pure beauty products refer to cosmetics that are open, transparent and traceable, responsible for human health and safety, friendly to the environment and animals, and bear humanitarian and social responsibilities throughout the product life cycle. Moreover, pure beauty cosmetics are suitable for the risk control of the whole process of cosmetics (including design, production, packaging, storage and transportation, use and other stages) from design to final disposal.

  Du Zhiyun, president of Guangdong Cosmetics Society and drafter of the group standard, said that the establishment of pure beauty standards initiated by MCL Huaxikou was driven by the market demand. The society adhered to academic and scientific rigor and established a team of experts to strictly control the quality of the standards. It is expected that more enterprises, efficacy institutions and so on will participate in the formulation of standards, and it is also expected that the standards of pure beauty will be true.implementEvery detail makes consumers really feel its connotation.

  The birth of the pure beauty group logo is not only the firstChinaThe general rules of pure beauty are also a new milestone in the field of pure beauty.

  Pure practice: the principle of pure beauty with practical actions

  Nowadays, consumers pay more attention to the safety of skin care products, and their attitude towards skin care is more cautious, pursuing professional, scientific and transparent skin care concepts. For beauty products, due to the complex ingredient formula, strong professionalism, different efficacy from person to person, and the confidentiality of research and development, the detailed ingredients have not been fully recognized by consumers, and because of this, the safety of cosmetics has always lacked an effective communication mechanism.

  Many consumers think that pure beauty is the key words of "natural" and "zero addition", which is the cognitive limitation of pure beauty; Like the concept of "natural", the source of its natural ingredients, the proportion of ingredients, whether to use non-genetically modified raw materials, the safety of synthetic colorants and odors, and the emulsifiers and preservatives in products, containing natural ingredients does not necessarily mean that cosmetics are safe and healthy.

  There are tens of millions of brands of Clean beauty in the market, but because the actual efficacy can’t meet the needs of consumers, there are big problems in product safety and product skin feeling, and more of them are "fried concepts", and the product formula and concentration are relatively opaque. There are very few products that can really withstand pure beauty.

  When we talk about pure beauty, what are we talking about? Nontoxic and harmless to the skin? What are the real needs of consumers? Product technology, pure raw materials? Does the efficacy of pure skin care products need more real data and basis?

  Xiao Su, the founder of MCL Huaxikou brand and the initiator of the group standard of pure beauty, pointed out that "pure beauty is not a single latitude, but a rigorous skin care system. When we talk about purity, we improve it from the upstream and downstream process system of pure products. "

  In the league logo, the clear definition of pure beauty is: In the field of cosmetics, Clean Beauty is based on the concepts of openness, transparency, traceability, responsibility for human health and safety, environmental friendliness, kindness to animals, social responsibility and humanitarianism, and its risks are strictly controlled from design, production, packaging, storage and transportation, use and other stages to reach the standard of Clean Beauty.

Han Jiezan (Xiao Su), founder of MCL Huaxikou brand and founder of pure beauty group logo

  Product confidence: doingChinaBenchmark of pure beauty cosmetics

  Ten years ago, MCL HuaXiKou founded the brand with the original intention of being "the purest cosmetic in the world", with purity as the heart, scientific research as the foundation, and oriental flower planting as the core, bringing the pure skin care experience with extreme safety, excellent efficiency and pleasant senses.

  In 2019, MCL Huaxikou took the lead in introducing the concept of Clean Beauty into China, and from 0 to 1, under the condition that the industry and even the world have not yet established a unified standard of pure beauty, it created a new pattern of pure skin care with oriental characteristics.

  Up to now, MCL Huaxikou has established four initiatives: creating the first "Five Principles of Clean and Pure Skin Care" in China; Create the first [2000+Never List list list of prohibited raw materials] in China; Release the first "Clean Beauty Pure Beauty Green Paper" in China; Drafting the first "Clean Beauty Group Standard" in China, and defending the high standard of pure beauty in China with practical actions.

  Different from other skin care products, MCL Huaxikou ensures that the products achieve excellent efficacy under the premise of extreme safety. Its pure and well-documented composition, clinical efficacy commitment and environmental protection symbiotic packaging materials have passed the certification of beautiful practice, green safety/fish testing green fish quality, and have been verified by human efficacy tests of third-party authoritative institutions such as SGS. Won the awards of ELLE/COSMO/ Ruili, the three authoritative beauty media, such as pure skin care model.

  On the future road of beauty, ensuring health, safety and sustainability is the peak that the beauty industry must cross, which will eventually become the general principle of the beauty industry in the future and become a solid foundation for the industry to move forward.

  MCL Huaxikou is not only a brand, but also the first practitioner of pure beauty in China, and promotes the development of pure standards in the whole industry with real actions.The standardization of pure beauty standards is a collision between research and practical application. This feasibility standard of pure beauty not only provides professional and effective practical reference for the developers of pure beauty industry, but also guides consumers to correctly understand pure beauty and promotes the industry to continuously improve the quality and safety of cosmetics.

Reporting/feedback

The development of 400,000 mu of fresh vegetables listed on the market drives farmers to increase their income.

CCTV News:At present, 400,000 mu of vegetables in Gushi County, Henan Province have also reached the harvest season. Relying on the development of vegetable industry, the local area has driven farmers to increase their income and increase market supply.

In a vegetable planting base in Gushi County, Henan Province, 40 greenhouses cover a total area of more than 60 mu and supply vegetables such as cucumbers, tomatoes, peppers and beans all the year round. According to technicians, this kind of fruit cucumber is very popular at present, with high yield and good economic benefits.

In recent years, the local government has built a high-quality and efficient vegetable industry according to local conditions, and constantly promoted the large-scale, intensive and standardized development of the vegetable industry. At present, the vegetable planting area in the county is 400,000 mu, and the vegetable industry has become a characteristic industry for local farmers to increase their income.

Film channel builds three-dimensional communication matrix to celebrate the 100th anniversary of the founding of the Party.

Special feature of 1905 film network This year is the year to celebrate the centenary of the founding of the Party and the beginning of the 14th Five-Year Plan. Standing at the historical intersection of the goal of "two centennials", the centenary journey is magnificent, and the initial intention of the centenary lasts for a long time.


Cao Yin, director of the program center of the film channel, said, "As an important window for the Party and the country to publicize ideological and cultural positions and show the achievements of China’s film development, the film channel shoulders the important mission of leading the film public opinion propaganda, and is a witness, participant, recorder and disseminator of the vigorous development of China’s film industry. We will closely focus on celebrating the 100th anniversary of the founding of the Party, firmly grasp the right to guide film public opinion and the right to speak, and give full play to the role of China film in promoting the’ national team’ and’ main force’. " 


The largest and longest-lasting theme exhibition


This year, around the centenary of the founding of the Party, the film channel will carry out the "glorious course and great rejuvenation — — Film exhibition to celebrate the centenary of the founding of the Communist Party of China (CPC).



At the same time, the excellent films that the audience loves and is familiar with are broadcast in batches and themes, and the education of party history is combined through vivid and concrete image display, so as to achieve a two-pronged approach and celebrate the centenary birthday of the Communist Party of China (CPC).


During the two sessions this year, the film channel has launched four themes of "Great History, Brilliant Achievements", "Mission Responsibility, China Spirit", "Striving for the Era, Building a Well-off Society in an All-round Way", "Fighting Corruption and Building the Party", and achieved impressive ratings, among which 11 films ranked first in the same period, and the series of exhibitions of the two sessions reached more than 1.1 billion people.


In 2020, the movie channel can receive 1.171 billion viewers, with an average daily audience of 142 million, with an average market share of 3.78%, ranking second in the country in Shangxing channel group and ranking second for four consecutive years. It can be inferred from this that the "glorious course and great rejuvenation" spanning one year — — The film exhibition to celebrate the centenary of the founding of the Communist Party of China (CPC) will reach a considerable number of people.


Create a three-dimensional communication pattern


It is an important task of this year’s film channel to eulogize the party, the motherland, the people and the heroes, vigorously carry forward the great national spirit and the spirit of the times, advocate the main theme, advocate positive energy, vividly present the century-long history of the Communist Party of China (CPC) with excellent literary and artistic works, and gather the power of all media to increase publicity.



In the planning of the deputy editor-in-chief of the program center of the film channel, the film channel should strive to build a three-dimensional communication matrix, except for the one-year "glorious course and great rejuvenation — — In addition to the film exhibition to celebrate the 100th anniversary of the founding of the Communist Party of China (CPC), there will also be a large-scale feature film "Our Flag" that shows the Communist Party of China (CPC)’s initial heart and mission from a contemporary perspective and a character interview "Initial Heart — — My story of joining the party and other programs are broadcast.

The movie channel’s media center and the new media terminal with 37 million fans carry out party history education around the series of short video activities of "Classic Frequent Spreading: Watching Movies and Learning the History of the Party", relying on classic movies and combining the communication characteristics of the new media era, fully tap its current value transmission, aiming to attract young people to spread themselves and compete to make hundreds of classic movies glow with new glory in the new era.



Off-line promotion ceremonies and large-scale movie concerts to celebrate the 100th anniversary of the founding of the Party were held, 100 film poster collector’s edition books were launched, and a special issue of China Screen was created. There will also be a series of activities such as 100 films recommended by hundreds of stars, interactive answering questions about film knowledge, large-scale all-media interviews, and live media coverage.



Recently, the film channel will "officially announce" a number of important activities in the matrix of all-media three-dimensional communication. In addition, in order to help China’s films go abroad, the film channel will also devote itself to creating overseas screening activities with the theme of "China Film Exhibition" in overseas mainstream TV media.


Eight key films present the centenary birthday of the Party.


As an important organization of film production, the film channel has always adhered to the characteristics of light cavalry, short and fast, and small and fair in the production of small and medium-sized films.


Around the major events of the party and the country, the film channel has shown two films in the cinema this year — — Documentary films that show great anti-epidemic spirit and films that show the spirit of poverty alleviation.


Around July 1st, the film channel will also launch eight key films that have been carefully organized and created. These films have been prepared and produced for several years, with various types and themes.


There are revolutionary historical films such as Young Liu Shaoqi, Firelight Rebirth, Firelight Bloom and Statue in War.

There are also realistic masterpieces "There are many police affairs in small towns" and "Defence of Tanghe River" which show the construction of new China and the people’s pursuit of a happy life from many angles.

     


These films will be broadcast in the prime time of the movie channel around July and will be launched on the online audio-visual platforms such as the movie network, offering gifts to the party’s centenary birthday with high theme and exquisite artistic quality!


As a national mainstream film media spanning the fields of film, television, Internet, print media and new media, the film channel will better perform its duties and missions as a mainstream media this year, give full play to the advantages of all-media convergence and all-media matrix communication in all directions and from all angles, and create a grand, warm and festive atmosphere for celebrating the centenary of the founding of the Communist Party of China (CPC) with high-quality film works and blockbuster programs.


Touch the classic car (21), a sleek new era BMW 540i.

  [Aika Auto Culture Original]

  How much energy a person has depends on which gear your confidence value is in. For BMW, the eldest son of Bavaria’s automobile industry, it seems that they have never lacked talents, whether in the design field or in the industrial line. In the 1990s, just as BMW was booming, a group of design geniuses joined them. Chris bangle has also injected a brand-new concept into BMW. Although the designer of this BMW 540i(E39) is not himself today, we can also see from this car that Bangor has started to "tamper" with BMW!

Finger touch classic car

  It is undeniable that BMW’s "soul" is on the 3 series model, but for the brand, this "soul" can be understood as the spiritual foundation, but it cannot cover all. In 1972, after several rounds of trial loading, BMW defined its own concept of "luxury" car. Different from the sports style of the 3 Series, the first-generation BMW 5 Series is more stable in shape, or rather, it is a bit mediocre.

Touch the classic car (21)

Touch the classic car (21)

  In the 1980s, the BMW 3 Series began to become popular. Bavarians have seen the different forms of vehicles bring unprecedented market feedback. Gradually, the travel version of the car, the first M5, was also born on the second generation 5 Series (E28). At the same time, the crazy stealing of this generation of cars can often be seen in many gun-fighting movies.

Touch the classic car (21)

  In Bangor’s design ideas in the 1990s and early 21st century, the word "roundness" is always inseparable. When the fourth generation BMW 5 Series arrived, everyone saw an unprecedented BMW. The main designer of E39 is Japanese Nagashima Ranji. I believe he was also inspired or influenced by Bangor at that time, and Nagashima Ranji and Bangor are like the relationship between the main knife and the auxiliary knife on the operating table for this generation of models.

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

Touch the classic car (21)

 

The new US ambassador to Russia was protested by demonstrators: "War is American business."

  Beijing, Jan. 31 (Xinhua)-According to foreign media reports, Tracy, the new American ambassador to Russia, recently arrived in Russia to start his duties. However, when Tracy went to the Russian Foreign Ministry to submit a copy of her credentials on January 30, she was protested by demonstrators.

  According to Reuters, people hold posters criticizing the United States, one of which reads "Your tanks are killing civilians".

  The Tass news agency also said that in front of the US Embassy, protesters gathered and shouted, "(Tracy) Why are you here?" Slogans such as "War is American business" and "America is a terrorist country".

  On December 21, 2022, the US Senate approved Tracy as the US ambassador to Russia. Tracy was also the first woman to serve as the US ambassador to Russia.

  The Associated Press pointed out that Tracy is a senior diplomat with many years of experience in Russian affairs. She speaks Russian. She served as a senior adviser on Russian affairs in the European and Eurasian Affairs Bureau in the State Council, USA, and served as the second diplomat of the US Embassy in Moscow.

  In addition, she has worked in American diplomatic missions in Turkmenistan, Pakistan and Kazakhstan.