Cctv news On December 3 -4, 2020, under the guidance of the State Administration of Radio and Television and the Fujian Provincial People’s Government, the 2020 short video conference with the theme of "new video, new kinetic energy and new ecology" was grandly opened in Xiamen, China. Relying on this conference, as a public service platform for online audio-visual content, the sub-forum hosted by Zhiping Times — — The new trend of network audio-visual international communication has been a complete success in Xiamen.
This sub-forum focuses on the industry benchmark enterprises in three aspects: content producers, channel builders and professional service providers. Luo Jianhui, Vice President of China Network Audiovisual Association, wang baomin, Second Inspector of International Cooperation Department of State Administration of Radio and Television, Xie Rongbin, Director of People’s Daily and Deputy Editor-in-Chief of Global Times, Gao Wei, General Manager of CCTV International Video News Agency, Regine Velasquez, Deputy Director of Hunan International Channel Editor-in-Chief, Guo Pei, Deputy Director of Phoenix Show Content Operation Department, Ling Li, CEO and Chairman of Continental Bridge, Zhang Nan, co-founder and senior vice president of Liveme, Diao Yanzhi, and other guests, combined with practical experience, focused on wonderful cases
Luo Jianhui, Vice President of China Network Audiovisual Association
In Luo Jianhui’s view, compared with traditional media, online audio-visual has attracted more attention from mainstream content users, and has played an important role in the international theoretical confrontation and the struggle for the right to speak in cyberspace.
Wang baomin, Second Inspector of International Cooperation Department of State Administration of Radio and Television.
From the perspective of strengthening the international spread of short videos, wang baomin gave three suggestions. First, combine long and short videos to strengthen content linkage; The second is to combine old and new media and strengthen channel linkage; The third is the combination of software and hardware to strengthen the linkage of formats.
Xie Rongbin, Deputy Editor-in-Chief of Global Times
In terms of improving the influence of international communication, Xie Rongbin believes that attaching great importance to major reports is a good starting point, while Gao Wei said that high-quality content is still the key; In Regine Velasquez’s view, it is very important to know your own advantages and keep your main business; Guo Pei said that Phoenix’s positioning is to spread overseas, hoping to spread the content in multiple languages and influence overseas groups; Ling Litan accepted that we need to start from the content and connect with the international community in thought and thinking; Zhang Nan thinks that to be global is to be localized. The core is to have corresponding operational resources locally and be able to operate in sub-sectors. Diao Yanzhi said that the market for international communication is very large, and going to sea is a trend.
Gao Wei, General Manager of CCTV International Video News Agency
The roundtable forum was hosted by Xu Danei, the founder of the new list, focusing on "being good at short — — On the theme of "Opening a New Situation in International Communication", Xie Rongbin, director of People’s Daily Online and deputy editor-in-chief of Global Times, Li Xia, deputy general manager of CCTV International Vision, Liu Chang, founder of MCN Imagination College, Zeng Haibo, assistant director of Hunan International Channel, and other guests made suggestions and suggestions, which collided with wonderful thoughts.
Xiong Zhihui, CEO of Zhiping Times
This sub-forum was hosted by Xiong Zhihui, CEO of Zhiping Times, a professional sea service organization.
Roundtable forum
Faced with the huge overseas market, many outstanding creators and regulatory authorities who want to go to sea are faced with six thresholds: technical threshold, cultural threshold, language threshold, operation threshold, qualification threshold and safety. How to solve these pain points has also become a confusion in the hearts of seafarers. As a public service platform for online audio-visual content going out to sea, Zhiping Times aims to solve the worries of those who go out to sea and help China culture go out better. Through creative counseling, technical distribution, operational guidance, translation services, release review, overseas advertising, public opinion monitoring, and agency settlement, people who go to sea can be empowered in all directions, so that they can go to the world smoothly.
Group photo of guests
Previously, at the "2019 National Short Video Conference" jointly organized by the China Federation of Radio and Television Social Organizations and the Propaganda Department of the Henan Provincial Party Committee, the sub-forum "Creation and Operation of Short Video" jointly organized by Watermelon Video and Zhiping Times was very popular, which was highly praised by the organizing committee and the audience.