Roewe, which once occupied the position of "hybrid king" for a long time, once again sealed its "ambition" and no longer hid it. Facing the price resistance of its opponents, Roewe directly took out the killing skill, announced Roewe D7 DMH to face it head-on, opened the year-end limited-time special offer, and directly overturned the table with more space, longer battery life and more comfortable experience to rebuild the market competition pattern.
Yunsu seat is comfortable in one step, calmly coping with the long journey.
As a mid-to-high-grade new energy car, Roewe D7 pays attention to users’ real use scenarios and needs. For example, in the space that family users are most concerned about, Roewe D7 not only achieves the body size of a B-class car, but also realizes the efficient layout and utilization of the interior space from the platform structure of the source, bringing the leading seating space at the same level, and cooperating with the unique cloud seat to create a comfortable driving experience.
Roewe D7 standard B-class car size, the appearance is more elegant. Roewe D7 has a body length of 4890mm and a wheelbase of 2810mm, which is the standard B-class car size. Unique cloud seat at the same level, creating the comfort of staying in the cloud. The Yunsu seat made of 9-layer composite material, with 15mm backrest and 20mm cushion, has the first soft foam of the same thickness, which makes the seat excellent in support and comfort. The U-shaped embracing design that fits the curve of Chinese waist makes the contact area between the backrest and the back of the seat large, wrapping and supporting better, so that driving and riding for a long time will not tire the waist. The seat is equipped with functions such as heating, 10-way electric adjustment, memory, ventilation, and one-button lying in the front seat.
Spacious and warm back space, as comfortable as a home sofa. The design of "high occupancy rate" brings spacious seating space for Roewe D7. The square-style rear row is surrounded by 270 soft bags, with 933mm rear leg space, 945mm rear head space and 116mm rear knee space, leading in the same class, creating a comfortable ride like a home sofa. The interior of the vehicle adopts a brand-new earth tone design, with advanced punching and quilting technology, and is covered with a large area of luxurious suede, which is soft to touch.
In addition, Roewe D7 adopts 930*870mm openable panoramic skylight with an area of 0.77㎡, which is more than a 55-inch TV.
Roewe promises old customers to share, and supports independent brands with hard technology.
This year-end limited-time special offer, Roewe dares to promise old users to share, which reflects Roewe’s cherish and respect for users, and it can be said that it is full of sincerity.
As a solid fan of independent brands, Roewe is duty-bound to expand the market together with other China brands and participate in reshaping the value system. After Roewe D7 went public, it launched two power versions, plug-in hybrid and pure electric, with listed equity prices of 121,800-141,800 and 143,800-170,800 respectively. On this basis, the official year-end limited special offer further consolidated D7′ s price competitiveness, and with a limited time price of 109,800, Roewe D7 launched the first shot of giving thanks to consumers in the car buying season at the end of the year.
All along, Roewe upholds the supremacy of user value and user interests, adheres to the long-term doctrine of "driving the core market with core technology and transforming technical value into user value", does not blindly pursue the so-called "trend", but cares more about the real feelings of users and constantly upgrades the product experience from the needs of users. Driving the core market with core technology is the strength of Roewe D7. As the first model of SAIC Roewe’s brand-new product series "D family", Roewe D7 launched an offensive to the new energy car market with the core technology as the anchor point before it was officially listed, and set off a new round of competition oriented by "technical warfare" in the industry.
Photo source: correspondent Feng Wei
Editor: Gao Jie
Proofreading: Xiong Xiangning
Audit: Cang Shujun